Run 6-page website and LinkedIn enrichment, email verification, Live Web Search, Decision Mode, and 300+ AI models from a Google Sheets sidebar or our native Claude and ChatGPT MCP connector (39 tools, Hosted Lists).
$20 free credit ($5 instant at signup + $15 with Auto-Reload). Pay only for succeeded rows.
Outbound GTM pipelines inside Claude, ChatGPT, and Google Sheets.
Prompt in Claude, ChatGPT, or Sheets
Start with 4-stage ICP qualification, Decision Mode ($1.00/1k rows), Live Web Search, or compose Verify, Enrich, and AI from scratch.
Run on a Hosted List or Sheet
Upload a Hosted List directly from Claude or ChatGPT via 39 native MCP tools, or point at your Google Sheet columns.
Stream copy & 1-to-1 Hosted Links
See the exact cost estimate upfront. Stream verified copy and personalized prospect microsites ($0.00 publish, $0.15 first human open).
Today this takes five tools, five tabs, five invoices.
Sorzio bundles them into one sidebar and MCP connector.
Run in Google Sheets, Claude, or ChatGPT on Hosted Lists.
Built for outbound GTM teams
See Sorzio run AI, verify, and enrich, right inside Google Sheets.
Run multi-step enrichment pipelines or standalone steps from a Google Sheets sidebar or our native Claude and ChatGPT MCP connector.
Flows on Sheets & Hosted Lists
Run multi-step Flows in Google Sheets or on Hosted Lists from Claude and ChatGPT. Verify emails, enrich 6-page websites plus Company and Personal LinkedIn, filter leads with calibrated 3-way Decision Mode gates (keep, reject, or unsure), and write self-healing outbound copy.
3 AI Modes
Run Generative AI across 300+ models (1.65x + $0.0035/row) with optional self-healing copy checks, 5-provider Live Web Search (perplexity/sonar, OpenAI, Anthropic, Google Gemini, xAI Grok), or calibrated Decision Mode (typesafe-ai/jev-1.14.0 at $1.00/1,000 rows).
PROMPT
Write a cold email opener for {{First Name}}, {{Title}} at {{Company}}
Sarah, saw Stripe just closed a $200M APAC round.
Marcus, your ops team shipped 4 integrations last quarter.
Elena, Figma's enterprise push is changing design procurement.
Prospect Research
Website enrichment runs at $0.006/URL ($6/1,000) and includes a $0 extra 6-page bundle (homepage plus /about, /products, /case-studies, /pricing, and /careers). Company LinkedIn runs at $7.50/1,000 rows ($0.0075/row) and Personal LinkedIn /in/ at $10/1,000 rows ($0.01/row).
Multi-engine router. Charged only on succeeded rows.stripe.com + 5 subpages ($0.006)
Homepage, /about, /products, /pricing, /case-studies, /careers...
linkedin.com/in/sarah-chen ($0.01)
VP Revenue Ops at Notion. Ex-Figma, 8 yrs B2B SaaS GTM...
Email Verification
Deliverable, catch-all, risky, and undeliverable verdicts at $0.01/email (or $0.005 with Bulk Email Checker). Streamed straight to your sheet or Hosted List.
35
Native MCP tools
99.9%
Uptime SLA
256-bit
AES encryption
306+
AI models
37+
Providers
10,000+
Rows per batch
Coming Soon
Verify
Deliverability ($0.01/email)
Email deliverability check. Only deliverable or catch-all rows proceed.
Enrich
6-page web · Company & Personal LinkedIn
Website + 5 subpages ($0.006/URL), Company LinkedIn ($7.50/1k), and Personal /in/ ($10/1k) in parallel.
Decision Gate: ICP
typesafe-ai/jev-1.14.0 · $1.00/1k
Calibrated probability evaluation with 3-way routing (keep, reject, or unsure) before expensive AI steps.
AI: Brief & Opener
Self-healing copy · 300+ models
Extracts firmographics and writes a grounded, self-healing opener only for qualified leads.
Cost preview
$7.18
711 rows
~3-5 min
Flows on Sheets & Hosted Lists
Other GTM tools make you stitch together verification, scraping, scoring, and copywriting by hand. Sorzio ships multi-step Flows across MCP Hosted Lists and Google Sheets: verify emails, enrich 6-page websites and LinkedIn, gate fit with Decision Mode at $1.00/1,000 rows, and write self-healing openers on survivors.
3-way Decision Mode gates ($1.00 / 1,000 rows)
Route prospects into keep, reject, or unsure using calibrated probabilities (typesafe-ai/jev-1.14.0) before running generative AI.
Self-healing outbound copy
Generated openers are automatically checked for grounding and instruction compliance, revising unsupported claims before writing to your sheet or list.
Run on Google Sheets or MCP Hosted Lists
Launch identical Flows from the Google Sheets sidebar, the web dashboard, or directly inside Claude and ChatGPT.
Stops on cancel. Charges only what succeeded.
See per-step spend upfront. Pause mid-batch and only completed, succeeded rows are billed.
Multi-engine enrichment
Single-engine scrapers choke on corporate firewalls, JavaScript apps, and LinkedIn pages. Sorzio classifies every URL and routes each row to a purpose-built engine, absorbing fallback retries on websites and billing $0 whenever a row fails or a profile is not found.
$0.006
6-page website bundle / URL
$7.50 / 1k
Company LinkedIn ($0.0075/row)
$10 / 1k
Personal /in/ ($0.01/row)
One HTTP fetcher for everything
Fetches only the homepage, fails on bot walls, and blocks on LinkedIn /company/ or /in/ URLs.
Multi-engine router + 6-page bundle
Dedicated engines per URL type, plus a $0 extra 6-page website bundle (/about, /products, /case-studies, /pricing, /careers).
Website enrichment runs at $0.006/URL ($6.00/1,000, including up to 5 key subpages at $0 extra) and automatically escalates to browser-grade rendering fallbacks when needed, without raising your $0.006 Auto rate. Inside Google Sheets, an optional Apps Script mode is also available at $0.
Estimated cost
$7.18
1,000 in / 150 out token baseline (0% markup on Pro BYOK)
Prompt
Write a personalized opener for {{First Name}} at {{Company}}
| # | First Name | Company | AI Output |
|---|---|---|---|
| 2 | Sarah Chen | Stripe | Sarah, saw Stripe just expanded into APAC |
| 3 | Marcus Rivera | Notion | Marcus, Notion's PLG motion is impressive |
| 4 | Elena Kowalski | Figma | Elena, Figma's design-to-dev workflow |
| 5 | James Park | Linear | Processing... |
| 6 | Priya Sharma | Vercel |
Install the Google™ Sheets add-on from Extensions, or connect our native MCP server in Claude or ChatGPT in under 60 seconds.
$5 instant at signup + $15 when you verify a card.
Generic AI fills in {{first_name}} and calls it personalized. Sorzio pulls real data from your sheet (enriched, verified, AI-processed) and writes a sentence that could only apply to one prospect.
Placeholders filled mechanically. No context. No proof the sender actually knows them.
To: sarah@notion.so
Subject: Quick question
Hi Sarah,
Hope this finds you well. I was looking at {{company}} and wanted to reach out.
We help companies like yours with [AI value prop]. Would you be open to a quick 15 min chat next week?
Best,
Alex
Your prospect has seen this exact email 30 times this week.
Every variable resolves to a real column. Every sentence references something specific to this prospect, not 499 others.
To: sarah@notion.so
Subject: Notion AI + your 3x support volume
Hi Sarah,
Saw Notion's AI agents launch last Tuesday so your team has probably seen a 3x jump in support volume as enterprise customers test it.
We're helping VP Sales at Series C SaaS cut response time while Notion keeps shipping.
15 min next week?
Best,
Alex
Pulled from your sheet
BYOK economics
Our managed catalog covers 300+ models across 16+ providers, 5-provider Live Web Search, and Decision Mode ($1.00/1,000 rows). On Pro and Scale, connect your own OpenAI, Anthropic, Google, or Mistral API keys for 0% platform markup and $0 row base fee; you pay raw provider inference directly.
10,000 rows
Calculated on our unified 1,000 input / 150 output token baseline per row at published provider list prices.
Free (no BYOK)
$101
1.65x tokens + $0.0035/row from balance
With your AI key (Pro)
$40.00
0% Sorzio markup, paid to provider
You save (gross)
$61.00/mo
Estimates use our 1,000 input / 150 output token baseline per row at published provider rates. Post-run settlement bills exact token usage on succeeded rows only.
Clay and Apollo are powerful. They also cost $50 to $500 per user per month and don't live where your data already is.
Clay
GTM orchestration platform
Sorzio
Best for sales teamsExecution inside Google Sheets & AI chat
Apollo.io
B2B database + outreach suite
| Clay | Sorzio | Apollo.io | |
|---|---|---|---|
| Surfaces | |||
| Works in Google™ Sheets | Not included | Included | Not included |
| Claude & ChatGPT MCP (Hosted Lists) | Not included | 39 tools | Not included |
| Personalized 1-to-1 Hosted Links | Not included | $0 publish / $0.15 open | Not included |
| Works in Excel | Not included | Coming soon | Not included |
| GTM & AI | |||
| Multi-step Flows (Sheets & Hosted Lists) | Included | Included | Not included |
| Decision Mode ICP gates ($1.00/1k rows) | Not included | Included | Not included |
| 300+ models & 5-provider Live Web Search | Limited | Included | Limited |
| Bring your own AI keys (0% markup) | $349+/mo | 0% Sorzio markup on Pro | Not included |
| 6-page website & LinkedIn (/company/ + /in/) | Credit-heavy | $6 / $7.50 / $10 per 1k | Limited |
| Cost preview before run | Not included | Included | Not included |
| Email verification | Via provider | $0.01 / email | Variable |
| Finding emails | Included | Coming soon | Included |
| Speed | |||
| 90-second setup | Not included | Included | Not included |
| Works in Sheets & AI chat (no new UI) | Not included | Included | Not included |
| Scale | |||
| Free tier | Limited | $20 ($5 + $15) | Included |
| Starting paid price | $167/mo | $39/mo flat | $49/user/mo |
Clay is a platform. Apollo is a database. Sorzio is execution inside Google Sheets and your AI assistant.
Start where your workflows already live: in Claude and ChatGPT via 39 native MCP tools and Hosted Lists, or inside Google™ Sheets. Transparent USD pricing, cost preview before every run, and 0% Sorzio markup on your own AI keys on Pro ($39/mo flat).
Your results land in your own sheet. Your keys stay encrypted. We keep row content only as long as retries need it.
All API keys encrypted at rest with AES-256-GCM. Decrypted only server-side, never sent to the browser.
UK and EU data handling with a published subprocessor list. Row content is retained for 7 days to support retries, then purged automatically, and you can request deletion at any time.
Your prompts and results are sent with retention and training disabled, so AI providers do not keep or learn from them. We store row content for 7 days to support retries, then purge it automatically.
SOC 2 Type II certification in progress. Infrastructure hosted on Supabase with enterprise-grade security.
Connect your own AI and service API keys with 0% Sorzio markup on Pro and Scale. Keys stay encrypted in our vault and are never exposed to browsers or MCP agents.
Workspace roles, shared balances, OAuth 2.1 + PKCE consent for Claude and ChatGPT MCP, strict agent-token deny rules on billing and key vaults, and 7-day Hosted List auto-expiry.
Stay on Free with pay-as-you-go credits ($5 instant at signup + $15 with Auto-Reload, plus +10% bonus credit on $1,000+ reloads). Upgrade only when you want longer Hosted Lists retention, 0% BYOK markup, or team seats.
Free
Credit-first pay as you go. Every core tool unlocked.
1 seat. +10% bonus credit on $1,000+ reloads.
Pro
0% Sorzio markup on your own AI keys + 7-day Hosted Lists.
Flat $39/month workspace plan (1 seat included).
Scale
3 seats included, Forever Hosted Lists, and full BYOK.
Flat $99/month for up to 3 members.
Stay on Free credits or any plan and add unlimited verified prospect opens ($0.00/open instead of $0.15 on first open) plus 1 custom CNAME domain (such as briefs.yourcompany.com). Extra custom CNAME domains are +$15/mo each.
All plans include Claude and ChatGPT MCP (39 tools), Google Sheets sidebar, Hosted Lists, Hosted Links, AES-256 encryption, and GDPR compliance.
What is coming next across Google Sheets and the MCP connector.
Find verified email addresses from name + company directly in your sheet, with multi-provider waterfall.
The same pipelines, AI prompts, enrichment, and verification, but inside Microsoft Excel.
Push verified, enriched data to HubSpot, Salesforce, or Pipedrive with one click.
Set up multi-step outbound sequences triggered by sheet data changes.
Connect Sorzio to your existing stack with inbound and outbound webhooks.
Enrich prospect data from any webpage into your sheet.
In-depth walkthroughs for every part of the pipeline. Start with a pillar guide and follow the links into the detail.
Anything else? hello@sorzio.com · MCP Protocol Hub · Compare tools
Sorzio is an outbound GTM execution engine built for Claude MCP, ChatGPT MCP (39 tools, Hosted Lists, Flows, and 1-to-1 Hosted Links), and Google™ Sheets. Chain email verification, 6-page website and LinkedIn enrichment, Decision Mode ICP gates, Live Web Search, generative AI, and personalized prospect microsites into one pipeline.
Start on the credit-first Free plan with $20 free credit ($5 instant at signup + $15 when you turn on Auto-Reload with a verified card or add $20+). Pay as you go from your prepaid balance: Generative AI at 1.65x provider tokens + $0.0035/row, Decision Mode (typesafe-ai/jev-1.14.0) at $1.00/1,000 rows ($0.0010/row + 1.25x input tokens), verification at $0.01/email, 6-page website enrichment at $6.00/1,000 URLs ($0.006/URL), Company LinkedIn at $7.50/1,000 rows, Personal LinkedIn /in/ at $10/1,000 rows ($0 on miss), and Hosted Links at $0.00 to publish + $0.15 once on first human open. Pro ($39/mo flat, 1 seat) gives 0% Sorzio markup on your own AI keys plus 7-day Hosted Lists. Scale ($99/mo flat, 3 seats included, +$19/mo per extra seat) adds BYOK across verification and enrichment plus Forever Hosted Lists. Add Hosted Links Unlimited + 1 Custom CNAME to any plan for $99/mo (+10% bonus credit on $1,000+ reloads).
Yes. Flow templates chain Verify, Enrich, Decision Mode gates (with 3-way keep, reject, or unsure routing), self-healing Generative AI, and Hosted Links into one pipeline on MCP Hosted Lists or Google™ Sheets. Flows are unlocked on every plan.
Yes. Pro and Scale plans support BYOK. Connect your OpenAI, Anthropic, Google™, or Mistral keys for 0% Sorzio markup and $0 per-row base fee; you pay raw provider inference directly. Scale also supports BYOK for verification and web enrichment providers.
300+ models across 16+ providers, organized into 3 AI modes: Generative AI (daily-synced catalog with optional self-healing output verification), 5-provider Live Web Search (perplexity/sonar, OpenAI, Anthropic, Google Gemini, and xAI Grok), and Decision Mode (typesafe-ai/jev-1.14.0 calibrated probability evaluation at $1.00/1,000 rows).
Yes. All API keys are encrypted at rest with context-bound AES-256-GCM and decrypted only server-side. AI requests set no-training and zero-retention flags with providers, and MCP agent tokens are isolated under strict database-level deny rules. We keep batch row content for 7 days after completion so retries and refunds work, then purge it automatically. Hosted Lists stay hot for 2 hours on Free, 7 days on Pro, and until you delete them on Scale (with one-click purge anytime). We are GDPR compliant.
Paste URLs in Claude, ChatGPT, or Google™ Sheets. Website enrichment runs at $0.006/URL ($6.00/1,000) and includes a $0 extra 6-page bundle (homepage plus /about, /products, /case-studies, /pricing, and /careers), with optional Jina ($0.005/URL) or Firecrawl ($0.0075/URL) modes. Company LinkedIn pages cost $7.50/1,000 rows ($0.0075/row) and Personal LinkedIn /in/ profiles cost $10/1,000 rows ($0.01/row, $0 on miss), billed only on succeeded rows. Inside Google™ Sheets, an optional free Apps Script mode is also available.
Yes. Scale ($99/mo flat) includes 3 workspace seats with additional seats at $19/mo each; Pro ($39/mo) and Free include 1 seat. All workspace members share the organization balance, Flow templates, Hosted Lists, Hosted Links, and encrypted API keys.
For Claude or ChatGPT, add our remote MCP connector URL (https://www.sorzio.com/api/mcp) and approve OAuth in under 60 seconds; see /claude or /mcp for step-by-step instructions. For Google™ Sheets, open Extensions, Get add-ons, search Sorzio, click Install, and open the sidebar.
Free account. $20 free credit ($5 instant at signup + $15 with Auto-Reload).
Claude + ChatGPT + Sheets
39 OAuth 2.1 MCP tools & live Sheets sidebar
306+ AI models
37+ providers & 3 AI modes
Decision Mode
ICP gates at $1.00 / 1,000 rows